One sponsor per category. That is the entire offer.

SPONSORS PER CATEGORY

One

Category exclusivity for the term. No rotation, no competitor.

BANNER ADS ON THIS SITE

Zero

No networks, no programmatic, no pop-ups, ever.

EDITORIAL INPUT

None

Sponsors see no drafts and cannot change a score.

The economics of display advertising force publishers to chase volume, and chasing volume is how independent sites end up with thin comparison pages, affiliate-first rankings and eleven ad units per screen. We would rather have a small number of advertisers paying properly for a placement that is actually worth something than a long tail paying almost nothing for placements nobody looks at.

For you, the arithmetic is simpler than a CPM. Across a sponsored category there is exactly one brand a reader can click — on the hub, on every review, on every comparison in that section — positioned beside the research they came for, on pages that keep earning traffic long after a campaign flight would have ended. You are not competing for attention with a programmatic auction, a cookie banner and four other vendors, and no competitor can buy the page next door.

For us, it means we can publish a verdict a sponsor dislikes without it threatening the business. That is not a nice-to-have; it is the reason anyone trusts the rankings, which is the only reason the placement is worth buying.

Sole presence across a whole category

A sticky rail on the hub and on every review, comparison and guide inside the section. Your logo, your positioning, your proof points, your call to action — repeated across the whole buyer journey, with nothing competing with it.

Readers at the decision point

Someone reading a miner ranking or a wallet comparison is not browsing. They are choosing. That is a materially different audience from an impression served against unrelated content.

Compounding, not flighting

Category pages are maintained and keep ranking. A sponsorship term accumulates traffic across every page in the section for its whole length, instead of spiking and stopping.

Association with independence

Being the single sponsor of a section that visibly criticises products — including sometimes your own — says something about you that a banner cannot say.

01

You email us

Tell us the category and the product. We will say if it is a bad fit.

02

We quote the category

Priced per category and per term, with the traffic figures behind the number.

03

You send assets

Logo, one line of positioning, up to four proof points, a destination URL.

04

It goes live

Your rail goes live across every page in the category, labelled and disclosed. We report clicks; you verify against your own analytics.

One, exclusive for the term — no rotation, no second slot, and no other advertiser anywhere in that section. We run no banner networks, interstitials, pop-ups or programmatic display anywhere on the site.

No. Sponsors see no drafts, get no advance notice, and have no input into rankings, scores or conclusions — including about their own products. We scored a device sold by one of our own affiliate partners 3.0/10 on return on investment, with a published recommendation to buy bitcoin instead if income is the goal — knowing it would cost us commission. That verdict was not negotiable.

Visibly and in the markup: a labelled panel above the placement reading EXCLUSIVE SPONSOR, a plain-language paid-placement line beneath it, and a sponsored-link attribute on every outbound sponsor link — per FTC guidance and Google’s link-attribution rules. See our affiliate and advertising disclosure.

It depends on the category and the term, because sections differ enormously in intent, size and traffic. Our sponsorship packages page sets out exactly what a category includes and the terms of business; email us for a current rate. We will tell you honestly when a section is a poor fit, including when a cheaper one would serve you better.

Yes, and we prefer it. Invoices can be settled on-chain or over Lightning; we also take conventional bank transfer.

Yes. Your rail appears on every page in the section, including reviews of products that compete with yours — that is most of the value. What it does not do is change how those products are ranked or described.